Rektis-import

Rektis-import brings the German eco-brand Frosch to the Ukrainian market and sells it online. The range covers everyday cleaning — dishwashing liquids, laundry gels and powders, liquid soap, air fresheners, toilet and bathroom cleaners, stain removers and the Frosch Baby line for children — across dozens of products in sizes from 300 ml to 5 litres. The site is both a catalogue of the brand and a shop for retail buyers and partner outlets.

The store had to present a wide eco-chemicals range clearly, help shoppers find the right product and show where it can be bought. It needed a searchable catalogue, customer accounts and an easy way to get in touch.

• Product catalogue split by purpose — dishwashing, laundry, liquid soap, air fresheners, bathroom and toilet cleaners, stain removers and the Frosch Baby children's line
• Product search across dozens of SKUs, in volumes from 300 ml to 5 litres
• A “Promotions” section for current offers
• Articles and blog on eco-friendly cleaning and product use
• A “Where to buy” section with addresses of retail points
• Login and personal account for customers
• Contacts and a feedback form
• Ukrainian-language store for eco-conscious shoppers

The site gives an importer a clear online home for the Frosch brand: shoppers can browse the full range, find a specific product and see where to buy it, while the catalogue and accounts support both online sales and the retail network. It turns a distributor's range into a shop customers can explore on their own.